The Farm in Allen
135-acre mixed-use: 1.6M SF office, 142K SF retail, 150-key hotel, 2,400 residential units, 1.5-acre lake
$1.5B
2022-2030
Chicken N Pickle open, FarmWorks 50% leased
JaRyCo Development
Project Timeline
The Hub, High 5 open
Chicken N Pickle opens
Analyst Commentary
Lifestyle Upgrade: Chicken N Pickle is open, High 5 Entertainment is packed on weekends, and The Hub food hall gives Allen a genuine 'third place.' This isn't future speculation—it's happening now. Homes within walking distance are already commanding 5-8% premiums.
Family Factor: The 1.5-acre lake with boardwalk, 16-acre greenbelt, and family-focused entertainment make this ideal for households with kids. It's basically a private amenity for nearby neighborhoods.
Traffic: Bethany Drive access is already strained. The 2,400 planned residential units will add significant density. Morning school drop-offs and evening entertainment crowds will collide.
Buy now, not later. The Farm is delivering today—not promising for 2030. Homes in Twin Creeks, The Shores, and Stonebridge Ranch South are the play. You get Lovejoy or Allen ISD, walkable entertainment, and appreciation upside. Avoid new construction directly in The Farm's residential component until you see build quality and HOA structure.
Analysis generated December 25, 2025